The Recombobulator Lab

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Latest Episodes

21

April 07, 2021 00:33:14
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Courageous Marketing with Former Jordan Brand’s Tom Kelley-Ep.21

Jason & Chris catch up on the state of the pandemic in Australia and America before diving into a quiz on some of the most successful marketing and advertising campaigns. Tom Kelley talks about how the powerful Nike ad campaigns that were developed during his time at Nike and Weiden + Kennedy started with staying on mission by listening to the “voice of the athlete,” which is democratized by another element of the mission “if you have a body then you are an athlete.” Chris asks Tom what it takes to make decisions that are bold and brave and potentially not in the short-term business interests of a large, for-profit company. Tom takes the concept further to describe the importance of courage in expressing a perspective for anyone. He also reminds us that this has been a part of Nike’s DNA since the early days with the outspoken Steve Prefontaine. Tom talks about the importance of culture in an organization, where he thinks it comes from, and names three things that help make a culture worth being in. Jason, Chris, & Tom discuss some of the marketing field changes over the last 10 years as direct marketing principles that have worked their way into traditional marketing are the tension of considering the consumers you serve with consumers being nodes of information and the importance of considering how you earn your way into the conversation.  Tom discusses his time managing the Jordan Brand for Nike, including the challenge of being the steward for an already elite brand and taking it somewhere new. Tom then wraps with the next chapter in his career, starting his own firm. Quiz soundtrack, Giulia's Chase, © 2020 by ...

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20

March 31, 2021 00:33:25
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Overcoming Obstacles with Soccer Pro, Kendall Johnson-Ep.20

Soccer pro (Portland Thorns, Western Sydney Wanderers, Sky Blue FC) and performance coach Kendall Johnson shares why she really came on the Podcast and then dives into her five-year journey overcoming a concussion. Kendal discusses the untapped potential in athletes in the emotional and spiritual space and society's pressure to listen to others instead of what your body is telling you. She talks about what makes Sydney so special to her and what playing in Portland's massive crowds was like. Jason and Chris ask Kendall about what's next for her, and she talks about somatic work and her "come forward." She discusses how she uses energy more intentionally and productively in her workouts, now being her "own guru." Quiz soundtrack, Giulia's Chase, © 2020 by Casting Nail. ...

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19

March 24, 2021 00:35:18
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Reinventing City Hall with New York City Mayoral Candidate, Art Chang-Ep.19

Chris and Jason celebrate the "Friend of the Lab" title and lament the pain involved in repeatedly delivering a poor punch line (or watching someone else do so). Chris quizzes Jason over the five most full democracies and the five most authoritarian regimes based on five criteria. Then the two interview New York City mayoral candidate, Art Chang. Art talks about why he's running and spells out some specific systemic changes he plans to make to avoid past mistakes and push the city into the 21st century technologically.  Art talks about his work for the last four mayors and his work in organizational change with JP Morgan Chase, as well as the importance of empathy in the process of making the city work for everyone. Quiz soundtrack, Giulia's Chase, © 2020 by Casting Nail. ...

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18

March 17, 2021 00:30:25
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Comedy & Authenticity with Zane Lamprey, Part. 2-Ep.18

Chris asks how Zane came up with his amazing animations from his shows that explain complex concepts in concise periods of time. Zane explains how his shows' goals were to be as entertaining as possible and "trick us" into learning about the various cultures he experienced in his travels. Jason tests Zane on his Japanese, and Zane explains the method to his madness. Jason speaks for his country as he often does. Zane explains how he plans to do a 90-date stand-up comedy tour that involves him performing at breweries and doing collaboration beers in each location. Jason offers to be Zane's "fixer" for Australia. And finally, Zane busts a myth about hangover cures and shares his secret weapon that he sought after for four years. Zane closes by explaining why he's moving from travelogues to stand-up comedy.  Tickets go on sale on St.Patrick's Day--the day this episode drops in the US! ...

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17

March 10, 2021 00:29:38
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Comedy & Authenticity with Zane Lamprey, Part 1-Ep.17

The show gets off to a rough but hilarious start. Zane explains how he balances being a TV show host for Thee Sheets and Four Sheets, the head of an environmentally friendly clothing company, and getting ready for a nationwide stand-up comedy tour. Zane goes deep about how to stay real without coming on too strong with your personal beliefs (except that if you hate trees, Zane thinks you should go to hell right now). Chris tells Zane he refers to him as the "Anthony Bourdain of Drinking," and Zane shares how he approves and how Bourdain was a mentor to him, along with a few stories. The two and Zane talk about authenticity and its importance in all of Zane's endeavors. This leads to Zane talking about his preparations for his comedy performance and some lousy advice he got along the way. Jason gives Zane a "great" grade for his episode of Chug in Sydney because he gets to real Aussies and maybe taught them a thing or two. Then the three get into the inevitable discussion of the cultural difference between Americans and Australians. ...

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16

March 04, 2021 00:32:13
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Saving the World from Environmental Destruction with Futurist, Tom Osdoba-Ep.16

After 140 people went missing from a glacier breaking off in the Himalayan portion of India, Friend of The Lab, Tom Osdoba, drops in from France to help Jason and Chris answer the question, "How can we save the world from environmental destruction?" Jason and Chris then learn that Tom's name can be pronounced in at least two ways. Jason puts the timeline of human impact on the Earth in perspective before Tom discusses the good news from the US rejoining the Paris Agreement and General Motors' recent commitment to develop 30 electric vehicles and add to the charging infrastructure by 2025. Chris explores philanthropic institutions' role with technological solutions and primes the conversation with the example of the floating Pacific Ocean plastic harvester, The 8th Continent. Tom then discusses how changing systems before attempting to persuade individuals to change is significantly more effective than the inverse approach. Chris links the system first approach to motivated reasoning to show how it helps the persuasion and change adoption process. Jason and Tom close with tips for individuals who are already motivated to be a part of the solution by revealing some actions that can make the most significant difference daily. ...

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