Chris asks how Zane came up with his amazing animations from his shows that explain complex concepts in concise periods of time. Zane explains how his shows' goals were to be as entertaining as possible and "trick us" into learning about the various cultures he experienced in his travels.
Jason tests Zane on his Japanese, and Zane explains the method to his madness. Jason speaks for his country as he often does. Zane explains how he plans to do a 90-date stand-up comedy tour that involves him performing at breweries and doing collaboration beers in each location.
Jason offers to be Zane's "fixer" for Australia. And finally, Zane busts a myth about hangover cures and shares his secret weapon that he sought after for four years. Zane closes by explaining why he's moving from travelogues to stand-up comedy.
Tickets go on sale on St.Patrick's Day--the day this episode drops in the US!
Jason & Chris kick off their podcast explaining the thinking behind the podcast's title and move into competing top 5 lists of the best and worst of America and Australia, setting up deeper dives into these areas in future episodes. ...
The show gets off to a rough but hilarious start. Zane explains how he balances being a TV show host for Thee Sheets and Four Sheets, the head of an environmentally friendly clothing company, and getting ready for a nationwide stand-up comedy tour. Zane goes deep about how to stay real without coming on too strong with your personal beliefs (except that if you hate trees, Zane thinks you should go to hell right now). Chris tells Zane he refers to him as the "Anthony Bourdain of Drinking," and Zane shares how he approves and how Bourdain was a mentor to him, along with a few stories. The two and Zane talk about authenticity and its importance in all of Zane's endeavors. This leads to Zane talking about his preparations for his comedy performance and some lousy advice he got along the way. Jason gives Zane a "great" grade for his episode of Chug in Sydney because he gets to real Aussies and maybe taught them a thing or two. Then the three get into the inevitable discussion of the cultural difference between Americans and Australians. ...
Jason & Chris catch up on the state of the pandemic in Australia and America before diving into a quiz on some of the most successful marketing and advertising campaigns. Tom Kelley talks about how the powerful Nike ad campaigns that were developed during his time at Nike and Weiden + Kennedy started with staying on mission by listening to the “voice of the athlete,” which is democratized by another element of the mission “if you have a body then you are an athlete.” Chris asks Tom what it takes to make decisions that are bold and brave and potentially not in the short-term business interests of a large, for-profit company. Tom takes the concept further to describe the importance of courage in expressing a perspective for anyone. He also reminds us that this has been a part of Nike’s DNA since the early days with the outspoken Steve Prefontaine. Tom talks about the importance of culture in an organization, where he thinks it comes from, and names three things that help make a culture worth being in. Jason, Chris, & Tom discuss some of the marketing field changes over the last 10 years as direct marketing principles that have worked their way into traditional marketing are the tension of considering the consumers you serve with consumers being nodes of information and the importance of considering how you earn your way into the conversation. Tom discusses his time managing the Jordan Brand for Nike, including the challenge of being the steward for an already elite brand and taking it somewhere new. Tom then wraps with the next chapter in his career, starting his own firm. Quiz soundtrack, Giulia's Chase, © 2020 by ...
